A 12-month program commissioned by LEAF Education with support from
Rothamsted Research surveyed 1,000 12 to 18-year olds in the United Kingdom
and interviews with 60 teenagers at a 'Teenager Empowerment' event attended
by LEAF's Honorary President, HRH The Countess of Wessex in September.

More than 75 percent of the teenagers who participated in the survey
strongly believe that science and innovation are the key to a sustainable
future for farming. A high percentage (87%) of survey participants agreed
that young people should be more interested in how food is produced and
where food comes from, with 41% firmly believing it.

Professor Angela Karp, Director for Science Innovation, Engagement and
Partnerships at Rothamsted Research said she hoped the research will help
shape new strategies and priorities for the food and farming sectors to more
effectively connect with young people. She added, "Today's teenagers are the
farmers, consumers - and scientists - of tomorrow, and what they think about
farming will have a huge impact on the wider industry over the coming years,
including implications for the future of research institutions such as
Rothamsted."

[www.rothamsted.ac.uk]
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